Introducing Quickture 2: a new way to get to a rough cut, fast.

"It seems incredibly intuitive and like magic." - ACE Academy Member

"You will just save editors so much time, and they'll all love you for it." -  Award winning TV Editor

"We just believe that you guys are doing it better than anyone, and we believe in you." -  Post Production and Innovation Executive


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The timeline is one of the great pieces of software design. It is precise and it is tactile. But the timeline describes a sequence, not a story. It tells you that something lives at 01:01:12:02 and runs for forty seconds. It does not tell you what is in it, why it matters, or where it belongs in the story you are trying to create. The timeline has never had an answer for those problems.

So editors built their own answers. Every workflow you have ever inherited, every bin naming convention, every color coded string-out, is a workaround for the same missing piece. We grew up on the timeline too. Quickture has always been about getting editors to the good material faster. With Quickture 2, we went further back in the process and asked what it would look like if the story work had a home of its own.

It starts with Editorial Intelligence

Before you make a single decision, Quickture reads your footage. Not just transcribing it, but understanding it: what is being said, what is being shown, what the through lines are. From that, it organizes your material into story beats and surfaces the moments worth your attention first. Instead of opening a project and facing sixty hours of undifferentiated media, you open it and see the shape of your story. This is the part editors tend to be skeptical about, and rightly so. You have heard "AI organizes your footage" before. The difference that matters is what happens next, because organization on its own is just a nicer looking bin structure.

The story window

The story window is where Quickture 2 becomes a different kind of tool. It is a workspace built for assembling a story out of what people actually said and what you actually shot. You drag individual lines into it. You drag entire story beats. You search your footage for visuals and drop them in where they belong. You add graphics, trim lines, move things around, and change your mind six times before lunch. It works the way you think about a cut before you commit to one. Nothing is locked, nothing requires a render, and nothing punishes you for exploring a version that turns out to be wrong.

Then, when the shape feels right, one action turns it into a sequence in Avid Media Composer or Adobe Premiere Pro, with your media, ready for fine cutting. That last part is the whole point. Quickture 2 does not replace your NLE, and it does not ask you to learn a new way to finish. You do the story work in the story window and the craft work where you have always done it.

AI that knows your footage

Quickture AI is a chat that has read everything in your project.

You can ask it to organize your bins. You can ask what your subject said about a specific topic across four interviews. You can ask it to find the emotional turn in a scene, brainstorm three different openings, or pull together a version built around a theme you are testing. It comes back with options you can review, reject, or pull straight into your story. It works on your direction, at the moments you choose to use it. Ignore it for a whole project and Quickture 2 still does its job. Lean on it and you can put together a rough cut, or twenty of them, in the time it used to take to build one.

Putting the power in your hands

We are careful about the word "fast," because fast is not actually what editors want. What editors want is to spend their time on the decisions that require judgment instead of the labor that surrounds them.

Quickture 2 is built for that. The intuitive interface, the story first workspace, the AI on call when you want it and quiet when you do not. You make the choices. The software handles the rest. It is a brand new way to tell your story.

Watch the teaser and see the story window in action. Quickture 2 works inside Avid Media Composer and Adobe Premiere Pro.

--> Check out the Trailer here <---

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